Optimism as Venture Studio: Mission Updates

TL;DR

WakeUp Labs is launching a new Optimism Mission to support projects through technical and strategic development services. As a Venture Studio funded by the Optimism Collective, we’re here to help projects go from concept to deployment, faster and with fewer barriers.

What’s the mission about?

This mission, funded by the Optimism Collective and executed by WakeUp Labs, provides hands-on technical and strategic support to selected projects building within the ecosystem.

At WakeUp Labs, our goal is to help teams deploy, scale, and grow by removing technical bottlenecks and accelerating adoption across DeFi, gaming, and infrastructure, driving real onchain activity and gas usage on Optimism.

The project lead on our side will be @Axel.Wakeuplabs, who will be taking ownership from here.

Milestone Roadmap

This initiative will follow five main milestones:

  1. Define Selection Mechanism
  2. Select Subsidy Recipients (Project Screening and Selection)
  3. Start Working (Development and Execution)
  4. Detailed Report and Public Closure Announcement
  5. Long-Term Commitment

These milestones are designed to overlap, so one step doesn’t block the next.
You can read the full project proposal here: :link: CharmVerse Proposal

How We’ll Measure Success

These are the key performance indicators we’ll use to track progress and impact:

  • :scroll: Smart contracts deployed
  • :repeat_button: Transactions generated
  • :purse: Unique wallet interactions
  • :fuel_pump: Gas units consumed
  • :seedling:Long-term ecosystem alignment

What’s Next?

We’re just getting started. If you’re building on Optimism, or know someone who is, tag them below or reach out! This mission is designed to unlock new opportunities and push high-potential projects.

:memo: Applications will open soon, so keep an eye out. We’ll share more details right here, as well as on X (Twitter), and on LinkedIn.

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Update – Milestone 1 & 2 Complete

TL;DR
We’ve wrapped up the first two milestones of the Optimism Venture Studio. Over 15 teams applied, DAMM Capital was selected to move forward. Based on internal assessments and current priorities, we’ve refined our focus to maximize program effectiveness and ecosystem impact.

Milestone 1 – Selection Mechanism & Outreach Strategy

Selection Mechanism Defined:
We developed a transparent and accessible selection process, including:

  • Clear eligibility criteria for applicant teams
  • Public application form
  • Evaluation rubric aligned with Optimism’s goals

Outreach Strategy Activated:
We publicly launched the open call and began direct outreach through:

  • Ecosystem channels: X (Twitter), Farcaster, LinkedIn, Telegram, governance forum
  • A dedicated blog page and application form
  • Direct contact with OP community members and aligned projects

:page_facing_up: Read the Selection Process Document

:movie_camera: Watch the Open Call Recording :backhand_index_pointing_down:

Milestone 2 – Project Selection

We received 15+ applications from a wide range of promising projects across DeFi, tooling and infrastructure.

After a thorough evaluation process we shortlisted 4 high-potential projects to explore in more detail. These teams participated in follow-up meetings to further evaluate feasibility, alignment, and impact potential:

Shortlisted Projects

  • DAMM Capital – A fixed-income protocol offering on-chain debt vaults and yield strategies, aiming to bring TradFi sophistication to Optimism DeFi.
  • R3AL Blocks – Tokenizing real-world real estate and backing it with yield-bearing DeFi assets, creating new on-chain financial products with tangible utility.
  • FlashiFi – Building an overcollateralized lending layer using flashloans and atomic arbitrage as revenue streams to enhance borrower efficiency.
  • Bondi Finance – A decentralized underwriting protocol for RWA-based credit, enabling off-chain reputation and capital access for SMEs in Latin America.

Selected Projects & Budget Allocation

Following internal discussions and strategic alignment with the program’s goals, including ecosystem KPIs and current market conditions, we’ve decided to continue the program with DAMM Capital as the sole participant.

  • 3,000 OP – Operations & Administration: Covering internal coordination, project management, reporting and communication overhead to ensure smooth execution.

  • 27,000 OP – DAMM Capital (GitHub). We’ve decided to allocate the majority of development resources to DAMM Capital, as their protocol is technically mature and best positioned to deliver measurable on-chain results in the short term. We believe their deployment will drive meaningful gas usage and adoption within Optimism’s DeFi ecosystem.

This allocation allows us to maximize the resources available for high-impact technical work with measurable on-chain results in the short term.

What’s Next – Milestone 3: Development Begins

We’re entering the development phase with DAMM Capital, tailoring support to their needs and working toward on-chain deployment. Our goal remains to maximize impact and deliver meaningful contributions to the Optimism ecosystem.

Thanks for following along! And be sure to follow us on X (Twitter) and LinkedIn to keep up with the latest.

*Note that changes were made with strategic alignment to the program’s goals in mind, and due to priorities from the participants.

WakeUp Labs Team

Exciting initiative from @WakeUp_Labs! Great to see hands-on support translating into real onchain activity on Optimism. Looking forward to the first cohort of projects and the impact this mission drives across DeFi, gaming, and infra. Props to @Axel.Wakeuplabs for leading the charge!

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Update - Milestone 3 Complete

We’re happy to share that Milestone #3 is complete. We recently kicked off the project setting goals, roles and timelines.

As part of this milestone, we have officially started development with the selected project: DAMM Capital. Our team is now working closely with them to address their specific technical needs and move towards tangible on-chain results on Optimism.

The final result will be shared publicly to ensure transparency and our support will continue until the smart contracts and product reach production on OP Mainnet.

What’s next

  • Milestone 4 – Detailed Report & Public Closure Announcement

  • Milestone 5 – Long-term Commitment

Thank you for your continued support,
WakeUp Labs Team

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Update – Milestone 4 & 5 Complete

We are pleased to share the final update for the Optimism as Venture Studio program, developed by WakeUp Labs.

This report marks the completion of Milestone 4 (Detailed Report and Public Closure Announcement) and Milestone 5 (Long-Term Commitment).

Overview

Through this program, we provided product discovery, design, technical research and development to help DAMM Capital (selected startup) deploy, and scale efficiently on Optimism Mainnet.

Throughout the past months, we worked closely with them to design, develop, and deliver the full product experience for DAMM on Optimism.

The project introduces an advanced DeFi infrastructure layer, increasing composability and potential blockspace usage on Optimism.

Below we include a demo video showcasing the final product, its core features and the flows implemented for Optimism Mainnet testing.

:movie_camera: Demo Video: https://youtu.be/vhmMRtAOQHI?si=FPX10OAsmDv-cwIm

Our collaboration with DAMM Capital included:

  • Product and technical discovery to align architecture and user experience with Optimism Mainnet.

  • Full UX/UI design of the product.

  • Integration flows and frontend preparation for Optimism deployment.

  • Continuous progress tracking, documentation and milestone verification.

Achievements

  • Full product development: From discovery to design and deployment, we built the complete DAMM platform, including the Funds modules, portfolio and Optimism integration flows.

  • Optimism Mainnet testing and handover: We successfully tested the full DAMM product on Optimism Mainnet and delivered the project to the DAMM Capital team for deployment. The product is ready for public launch and we’ll continue monitoring on-chain activity and performance metrics as part of our follow-up commitment.

  • Ecosystem contribution: The project expands on-chain financial tooling and composability within the Optimism ecosystem.

  • Collaborative process: The venture studio model proved effective for focused incubation, enabling one high-impact project to reach production quality within the grant timeframe.

  • Public impact: DAMM’s deployment contributes to Optimism’s mission to increase meaningful blockspace usage, and developer activity.

Metrics and success measurement

As defined in the mission milestones, the impact metrics for this program, such as on-chain activity, transactions, and gas usage will be evaluated once DAMM Capital decides to move the product into public production.

At this stage, the full version of the platform has been delivered and tested on Optimism Mainnet, and DAMM now holds ownership of the production deployment.

Learnings and Future Opportunities

Throughout the development we gained valuable insights that will help refine future versions of the Venture Studio model and the DAMM Capital product itself.

During the process, several technical and organizational learnings emerged:

  • Technology and integration choices:
    The initial plan to use Fireblocks was later replaced by Privy, which turned out to be a more suitable solution. Privy allowed us to integrate social login, smart accounts and injected wallets in a lightweight and flexible way, significantly improving the onboarding experience and reducing setup complexity.

  • Technical coordination between teams:
    Collaboration between WakeUp Labs and DAMM Capital was strong overall, but since the backend was initially developed by DAMM, the early phase required a complex transition period with frequent back-and-forth adjustments. This experience showed that while shared development can work effectively, it often adds coordination overhead.

Beyond these process insights, we also identified key features worth exploring in future iterations to expand the platform’s functionality and improve the user experience:

  • Cross-chain deposits within the Superchain:
    Integration with cross-chain protocols would allow users to deposit from other OP Stack networks without manually bridging assets to Optimism, reducing friction and broadening the potential market.

  • In-app swaps inside smart accounts:
    Enabling token swaps directly within the user’s wallet would streamline transitions between different funds/vaults, enhancing liquidity flow and user convenience.

  • Direct LP Token transfers:
    Allowing users to transfer their LP Tokens between wallets or accounts could improve composability and secondary market dynamics.

  • User transaction history visualization:
    Adding a clear transaction history view would increase transparency and user control, improving the overall UX and trust in the product.

These learnings reflect both operational lessons from the program execution and technical opportunities to continue evolving DAMM Capital’s product on Optimism.

After successfully completing this project on Optimism, DAMM Capital is already thinking on new versions of its platform, continuing to build and expand within the Optimism ecosystem.
These results demonstrate the long-term value and scalability of the venture studio model as a mechanism to incubate and accelerate impactful projects.

Long-Term Commitment

As outlined in our proposal, WakeUp Labs remains committed to supporting DAMM Capital for at least two years.

We’ll continue providing advisory support, monitoring metrics and assisting in future product iterations as it evolves on Optimism.

We’re grateful for the opportunity to pilot this model with Optimism and for the trust placed in our team. We believe this initiative demonstrates how focused, high-quality development support can accelerate impactful projects on Optimism, turning ideas into live products that contribute to the Superchain’s long-term growth.

WakeUp Labs

www.wakeuplabs.io

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